Executives Report on the Importance of Product Data in a Connected AI Strategy

55% will "break up" with a brand they found out isn't eco-friendly. 65% look for environmental claims when making a purchase.

Businesses and budget owners view MCP as critical, making it more likely MCP gets the priority needed to become a reality.

MCP has become a reality for good reason: senior leaders believe it completely changes how companies do business.

42% can tell when a company is trying to "Greenwash" what they do.
55% will "break up" with a brand they found out isn't eco-friendly. 65% look for environmental claims when making a purchase.

Leaders are putting MCP on the top of the priority list to avoid falling behind competitors.

PLM Ranked #1 System for AI Success by Manufacturing Professionals

66% of Republicans & 53% of Democrats will spend 10-30% more on eco-friendly brands.

AI agents are only as good as the data behind them. Executives already know where that data lives.

For product companies, AI is only as smart as your PLM.

63% state it's important to buy eco-friendly products or support eco-friendly causes. The breakdown by political party is 73% of Democrats & 50% of Republicans.
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Top AI/MCP Benefits for Manufacturers

66% of Republicans & 53% of Democrats will spend 10-30% more on eco-friendly brands.

Productivity, faster decisions, accelerated product development are top 3 benefits to manufacturers.

The C-Suite identifies connected product data as the key to AI success.

63% state it's important to buy eco-friendly products or support eco-friendly causes. The breakdown by political party is 73% of Democrats & 50% of Republicans.

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